Live events were our primary form of interface in January and February as we established operations at the Academy of the Impossible at 231 Wallace Ave. in downtown Toronto, under the umbrella of Hacking Reality, which has covered a range of topics related to social media and tactical technology.
Campaign School has proven to be a draw on Sunday afternoons — with MPs Andrew Cash and Carolyn Bennett and city councillor Shelley Carroll joining new and returning students to discuss what was involved in their successful bids for public office. Bill Fox, who was at the forefront behind the scenes for Brian Mulroney throughout the 1980s, will drop by on March 11. Future sessions will alternate between special guests and participatory forums.
YouTube School is another Sunday afternoon fixture, in which we look into how the evolving online video platform serves both consumers and producers of media, through browsing on a screen rather than a retail store. The new channel-focused strategy, Super Bowl commercials and other forms of advertising, the evolution of viral videos and the role of music videos have been starting points for sessions, at which anyone can have a say in what is shown.